Love the Broads is the Broads Trust’s Visitor Giving Scheme for the Broads National Park. It encourages both visitors and local people to care for and protect the natural environment of the Broads by:

  • making small donations at key tourism sites and local businesses
  • through their accommodation provider
  • by giving money directly to the charity
  • by buying Love the Broads merchandise.

If every visitor to the Broads National Park gave just £1 we could raise £7 million each year for projects to protect the Broads for future generations.The money we collect is given to projects that will look after the beautiful landscapes and environment of the Broads.

With your help, we work alongside local businesses and community groups to improve sustainable practices, and to make sure that the money raised goes to the places that need it most. Find out more by visiting our Love the Broads website.